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Presentation solutions for Ready Made
Cigarettes (RMC)

Ready Made Cigarettes

RMC in transition

The ciga­rette and tobacco market is chan­ging. Next gene­ra­tion products are on the rise. Oral Tobacco and e‑cigarettes as a liquid or cap system are marke­ted and adver­ti­sed as the succes­sor to the clas­sic ciga­rette. Nevert­hel­ess, experts esti­mate that there will still be a market for clas­sic RMC products until 2050. And still the ciga­ret­tes are in a good posi­tion — namely on the shelf. Next Gene­ra­tion products, in turn, share sparse front coun­ter space with candy bars and lottery tickets. But this will not always be the case! The compe­ti­tion for the cove­ted posi­ti­ons on the tobacco shelf has begun. But don’t let it esca­late — there’s room for ever­yone! With a hori­zon­tal, stacked presen­ta­tion in the new POS‑T Duplex Pusher, you double your product facings on the exis­ting shelf thanks to an addi­tio­nal shelf level.

BEFORE

1 Facing per pitch

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AFTER

2 facings per pitch

The problems of the category “Ready Made Cigarettes” (RMC)

  • Clas­sic ciga­ret­tes face cutthroat compe­ti­tion at the point of sale from Next Gene­ra­tion
    Products
  • Ever smal­ler sales areas force a rethink
  • Warnings compli­cate the orien­ta­tion to the brand
  • Due to more and more pack­a­ging sizes the over­view is miss­ing

Your advantages with POS TUNING goods presentation solutions

  • Doubling the number of spaces on the shelf
  • More space for your NGP products
  • Better orien­ta­tion due to tidy shelf appearance

Looking for more shelf space?

The presen­ta­tion of tobacco products is often a chall­enge. Count­less diffe­rent types of tobacco and ciga­ret­tes are to be accom­mo­da­ted on a usually small, limi­ted shelf space. In addi­tion, there are the Next Gene­ra­tion Products. It is stea­med, heated and chewed. Unfort­u­na­tely, shelf space cannot simply be expan­ded or enlar­ged. POS TUNING has the solu­ti­ons to help you present more tobacco products in the same space through smart systems.

RMC solutions

Cigarettes presented in a space saving way

Space saving presen­ta­tion

With the POS‑T Duplex Pusher, you can double your shelf space for ciga­ret­tes while main­tai­ning the same shelf. This crea­tes space for Next Gene­ra­tion Products without redu­cing your RMC range.

 

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Cigarettes flexible stacked

Stacked presen­ta­tion

One system — many opti­ons: The POS‑T Duplex XL System. Crea­tes space for more products on the shelf.

 

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Cigarettes presented horizontally

Hori­zon­tal presen­ta­tion

Perfect stand and easy removal for ciga­ret­tes. For king size and big packs

 

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Cigarettes presented lying

Lying presen­ta­tion

Show your products from the best side. Due to the presen­ta­tion of lying packa­ges in the stack, the visi­bi­lity is exclu­si­vely on the brand. Perfect hand­ling due to control­led slow forward move­ment with SloMo fabric feed.

To the info PDF

POS‑T Duplex XL
lying presentation

POS‑T Duplex XL — hori­zon­tal presen­ta­tion

One system — many opti­ons.
Get a better order and over­view of the products and over 50% more shelf space with the POS‑T Duplex XL.

To the info PDF

POS‑T Duplex XL
standing presentation

POS‑T Duplex XL — stan­ding presen­ta­tion

One system — many opti­ons.
Get a better order and over­view of the products and over 50% more shelf space with the POS‑T Duplex XL.

To the info PDF

Learn more about the success stories from the tobacco category !

The experts at the point of sale

We are your world­wide part­ner when it comes to your tobacco shelf.
Whether king-size, big or slim packs, round oral tobacco cans or modern
E‑cigarettes as cap or liquid system. Whether stan­ding or
presen­ta­tion — all products are opti­mally presen­ted with POS TUNING.
set in scene. We also have the right answers to the
Problems of the future — chan­ged legal frame­work condi­ti­ons and
Reduc­tion of available shelf space. Our long expe­ri­ence
in this market segment makes us your relia­ble specia­list.

Have we aroused your interest? Then contact us!

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