ELECTRONIC PRICE LABELING
With perfect price labeling on the shelf, you score points with your customers. We offer a wide range of options for digital price labeling at the point of sale. Take advantage of POS TUNING’s solutions for optimized price labeling and let us convince you.
ESL rails for digital price tags
Do you want to not only impress with perfect shelf organization, but also position your products and prices effectively at the point of sale? With POS‑T mounting rails for Electronic Shelf Labels (ESL), you can implement price labeling, advertising, and secure regular shelf space on the shelf.
The POS TUNING ESL rails provide a secure hold for electronic price tags. Both installation and removal of the labels is easy and tool-free. The full-surface label protection is the perfect solution for your shelf labeling.
Thanks to high-quality plastic, our POS TUNING fastening solutions convince with their durability. They are ideal for attaching advertising materials (wobblers, highlighters, frames, etc.) to all standard shelves.
In addition, by using electronic price tags, you can avoid printing paper labels, thus saving printer ink and paper.
Your benefit
- ESL rails for all common shelves and smooth surfaces
- For various ESL manufacturers and series (Hanshow Nebular, SES Imagotag Vusion, SoluM and many more)
- Attachment of advertising material possible, e.g. wobblers, highlighters, etc.
- Stable design, even with regular change of signs
- Secure mounting/dismounting due to anti-theft unlocking mechanism (patend pending)
- Durability due to high quality plastic
- Perfect protection of the ESL through firm hold and full coverage of the electronic labels
- Standard colors: white and anthracite (from 500 m purchase: all colors possible)
ESL clip — Perfect hold for tags on secondary placements!
Your secondary placement is ready for the future. Now you can easily attach your ESL tags to any type of display without having to forgo the convenience of electronic pricing.
How to do it? It’s simple: we have developed a clip that is designed so that you can simply attach it to the front of your box. The tags sit firmly and securely in the holder in the usual way and can still be used flexibly.
At the end of the secondary placement campaign, you can remove the clip and use it again in the same way elsewhere. This is not only practical, but also time-saving and sustainable, as paper price labels are no longer necessary.
Your benefit
- Flexible pricing
- Simple attachment to the box with latching mechanism
- Optimal visibility and orientation
- Quick and easy installation
- No gluing necessary
- Suitable for Hanshow Nebular 1.6–11.6″ & SoluM 1.6″
Accessories for electronic price labels & price marking on the shelf
Do you want to not only impress with the perfect ESL rails, but also effectively highlight your offerings and products at the point of sale? With a wide range of accessories for Electronic Shelf Labels (ESL), you can implement current prices, advertising, and labeling directly on the shelf.
Our POS TUNING mounting systems are suitable for attaching advertising materials such as hooks, highlighters, clamps, ceiling suspensions and much more. And the best part is that at POS TUNING you get everything from a single source.
Excellent price rails
POS‑T scanning rails for shelf labels
Whether for glass, metal, or wire shelves, POS‑T scanning rails are available in various lengths for all standard shelves and also offer mounting elements for your POS‑T shelf organization and pusher systems. The scanning rails are also available with integrated shelf lighting to enhance the appearance of your products. Whether tego mount or wire floor mount — we offer the right profile for all floor types.
Your benefit
- High-quality scanning rails in various designs for clear product labelling and advertising
- Radiant product appearance through optional integrated shelf lighting
Accessories for electronic price labels & price marking on the shelf
What are the advantages of electronic labels?
Digital price tags offer many advantages over regular labels, including:
- Dovetailing analog and digital commerce
- simple inventory and goods management
- Longevity and therefore more sustainable than conventional labels
- Time savings for employees and less effort
- Process automation through central offices
How do electronic price labels work in retail?
Electronic price labels or ESL (Electronic Shelf Labels) are small displays that always transmit up-to-date data and prices via an interface with the merchandise management system in the retail trade. In addition to price changes, this can also be other important information for the end customer or color backgrounds that indicate that it is a promotion.
Is there room for advertising on the ESL rails?
We have developed some solutions that also easily turn the ESL rail into an advertising medium. For example, there are retractable strips that can be printed individually. This means that the shelf fronts can still be used as advertising media or can even be presented in the brand manufacturer’s corporate design. But that is not all. We also offer so called backers, which are placed around the electronic price tag like a frame and protrude slightly on the sides. An advertising message can also be printed here or the surface can be designed in another way. There are also small inserts that can be pulled in behind the label and have a logo or message added to the edge. So there’s a wide range of options that can make a big impact with little effort.
What is special about attaching the labels to the ESL rail?
The labels must be both easy to apply and move. However, they should remain in the rail and must not fall out of the anchorage or be stolen without authorization. Our price rail is designed by its special construction to meet all these requirements.
Do customers have to take care of the printing on the electronic shelves themselves?
We offer the complete package. We print the strips and equip the rails with them as well. We also deliver all other products to our customers ready printed.
