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Systemtray — order can be so simple

“You can only buy what you can see!” This simple insight is crucial for the sales success of products. One thing is clear: if products are at the back of the shelf, they are harder for shop­pers to see and reach. Long sear­ches or even strai­ning to reach the desi­red item not only lead to frus­tra­tion among shop­pers, but ulti­m­ately also to aban­do­ned purcha­ses. This in turn has an impact on retail­ers’ sales figu­res. The result is dissa­tis­fac­tion on all sides. And brand manu­fac­tu­r­ers are also lite­rally “left in the dark” when their products are hidden in untidy shelf spaces in the farthest corner.

5 steps to the perfect product presentation

An addi­tio­nal perfo­ra­tion on the back and/or under­side of the trans­port pack­a­ging for the POS‑T push­feeds turns your stan­dard tray into a POS‑T System­tray. As a “one-time invest­ment”, the shel­ves are to be equip­ped with the special POS product feed for “tray opera­tion”.

What makes our system tray so special

Some­ti­mes a small idea is enough to funda­men­tally change things. When POS TUNIN­G’s foun­der crea­ted the proto­type for the plywood system tray in 1998, he had a vision. He wanted to change the presen­ta­tion of goods at the point of sale with simple means. With this idea, he laid the foun­da­ti­ons for a revo­lu­tion in retail. In the mean­time, the system tray has estab­lished itself world­wide and well-known brands such as Maggi and Knorr rely on the inven­tion from East West­pha­lia. And it offers so many advan­ta­ges:

Save time and money
Custo­mer-friendly removal and easy storage.

Hardly any effort
Simple instal­la­tion with just a few compon­ents on each shelf.

FIFO — so fast and prac­ti­cal
First in, first out for opti­mal stock manage­ment.

Brand diver­sity
Posi­tio­ning brands with more atten­tion.

Diffe­rent tray vari­ants
The right system tray for every product.

POS‑T Systemtray

Problem solver for the shelf

There are various factors that lead to shel­ves appearing untidy and goods some­ti­mes not being easily visi­ble or acces­si­ble. One major problem is the ongo­ing staff shortage. There is a lack of staff. The few employees on the floor have to do more in less time. Chan­ging plano­grams, putting away goods and resol­ving out-of-stock situa­tions are real chal­lenges for the team on the shop floor.

With the POS TUNING system tray, manual storage and pulling forward is a thing of the past. All system trays are initi­ally normal stan­dard cartons filled with goods. The high­light: there is a perfo­ra­tion on the under­side of the cartons. This is released before inser­tion into the shelf and the resul­ting slot is placed on the push­feeds, which were previously moun­ted on an adap­ter T‑rail in the shelf. This crea­tes the perfect presen­ta­tion solu­tion in no time at all. The push­feed system gently pushes the goods forwards and each time a product is remo­ved, the products behind it slide forwards. There is no need to pull the products forward at all and filling with new products is quick and easy.

POS‑T System­tray in action

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Further infor­ma­tion

POS‑T System­tray
Disco­ver our POS‑T System­tray in action

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Further infor­ma­tion

POS‑T System­tray Instal­la­tion
Disco­ver how easy it is to install the POS‑T system tray

Save time and money: POS‑T Systemtray in the test

The POS‑T System­tray is a real game chan­ger. Thanks to its simple but inge­nious design, products can be placed directly in the carton on the push­feeds and can be posi­tio­ned perfectly at the front of the shelf. This saves both time during storage and daily shelf main­ten­ance. In a study conduc­ted by Migros Zurich, the labor costs for shelf main­ten­ance and reple­nish­ment were deter­mi­ned. Diffe­rent types of acti­vi­ties were conside­red side by side. The result is impres­sive: if the system tray is used, 10% of the costs for these acti­vi­ties can be saved.

We have the answers to your questions!

What is the POS‑T Systemtray?

The system tray is a presen­ta­tion solu­tion that ensu­res that products can be presen­ted and posi­tio­ned neatly and visi­bly on the shelf.

Why does the system tray improve sales?

Because people only buy what they can see! The system tray auto­ma­ti­cally moves products to the front and makes them visi­ble and ready to hand for custo­mers at all times.

How does the system tray work?

All you need is a card­board box. This must be perfo­ra­ted on the under­side. If the perfo­ra­tion is remo­ved, a slot is crea­ted. This slot makes it possi­ble to plug onto a push­feed system moun­ted on the shelf. This auto­ma­ti­cally pushes the products forward when an item is remo­ved.

Does the system tray really save time and money?

Yes, studies show that up to 10 % of the costs for shelf main­ten­ance and reple­nish­ment can be saved.

Is the system tray difficult to install?

No, it is simply placed on an adap­ter T‑rail on the shelf. Hand­ling is quick and uncom­pli­ca­ted.

Does the system tray support the FIFO principle?

Yes, older products are auto­ma­ti­cally sold first thanks to the push­feeds. This means that no goods are left at the back of the shelf.

Can I customize the system tray?

Yes, it offers many possi­bi­li­ties for bran­ding and product infor­ma­tion, e.g. through label holders or prin­ted fronts.

Which products is the system tray suitable for?

It is prima­rily used for products in bag form. Howe­ver, the system tray can also be used to present other products that are easily tipped over. There are diffe­rent tray vari­ants for diffe­rent product types.

What variants of the system tray are available?

Every product is diffe­rent and requi­res indi­vi­dual solu­ti­ons. The POS‑T System­tray is available in three versi­ons and offers opti­mum usabi­lity for diffe­rent requi­re­ments. There is the L‑TRAY (for univer­sal use), the flat tray with opening (for flat push­feed) and the closed flat tray (for late­ral push­feed).

Let us inspire you!

100% perfect appearance and overview at a glance

With our system tray, you can turn your trans­port pack­a­ging into the perfect presen­ta­tion pack­a­ging. Thanks to the compa­ti­bi­lity of our tech­no­logy, your products are always at the front — in the best view­ing and grip area of the shop­per. Disco­ver new possi­bi­li­ties with POS TUNING!

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